Cross-Culture Program

Overview
In the era of globalization, multinational companies face challenges in aligning work cultures across countries. Business Hub Asia’s Organizational Culture Transformation services assist companies in identifying and implementing the cultural changes required to enhance performance and foster cross-cultural team cohesion. With a structured and data-driven approach, we ensure that cultural transformation is both effective and sustainable.
Free ConsultationKey Features
Cross-Cultural Training
Intensive training for individuals and global teams to understand cultural differences and communicate effectively in a multinational context.
Cultural Intelligence (CQ) Development
Development of cultural intelligence as a core competency for global leaders and cross-cultural teams. Focus on self-awareness, adaptation, and effective action.
Leadership & Culture Alignment
Equipping leaders to become role models of cultural change and align their leadership with new cultural values.
Organizational Culture Change Facilitation
Facilitate the process of corporate culture change, including identification of core values, redefinition of work norms, and involvement of all levels of the organization.
Post-Merger Culture Integration
A practical approach to bringing together the cultures of two organizations (e.g. startup vs corporation) to create a new, mutually agreed-upon culture.
Family Business Culture Transition
Building a communication bridge between the founding and succeeding generations in a family business through constructive cultural dialogue.
Minimum Requirements
Organization Profile
Profile of the organization and the context of the change at hand
Team Composition
Composition of the team or cultural entity to be aligned
Leadership Support
Top management support for cross-functional engagement
Strategic Direction
Medium-term strategic plan (if available) or new cultural aspirations
Suitable Business Entities
Multinational Companies (MNCs) with cross-border teams or expatriates
Post-merger/acquisition companies experiencing culture clashes
Organizations in the process of cultural or digital transformation
Family businesses transitioning to the second/third generation
NGOs, international NGOs, and multilateral institutions working across sectors and cultures
Process and Timeline
1
Cultural Needs Assessment
Conduct an assessment of the current organizational culture and identify areas that require change to support the company’s strategic objectives. Estimated time: 5-7 working days.
2
Custom Program Design
Create organization-specific training programs (CQ, leadership, alignment) with relevant modules and effective delivery methods. Estimated time: 7-10 working days.
3
Program Implementation
Conducted training sessions (can be workshops or coaching sessions) for employees and management, focusing on developing cross-cultural skills and understanding organizational values. Estimated time: 3-5 working days.
4
Evaluation & Post-Session Support
Assess training effectiveness and recommend future steps for cultural transformation, including monitoring and reinforcing the new culture. The estimated timeframe varies depending on the assessment and monitoring scope’s complexity.
*The total estimated time required for the Intercultural Competence Program is approximately 1-2 months per training cycle.
Important Consideration
- The program not only provides cultural awareness but also trains applicable cross-cultural skills.
- Changing organizational culture is a long-term process requiring individual and structural commitment.
- The training can be customized for different levels (individual, team, to organization) and delivered in Bahasa Indonesia or English.
- Suitable in combination with organizational transformation programs, leadership development, or global communication training.
Frequently Asked Questions
What is the difference between cross-cultural training and intercultural competence?
Cross-cultural training emphasizes understanding different cultures. Intercultural competence, however, centers on the practical skills needed for effective cross-cultural interaction
Is this training only for multinational companies?
No, it is not. It is also suitable for local organizations that are expanding globally, post-merger companies, or family businesses across generations.
Is the training one-time or long-term?
It depends on the needs. We provide both one-time (modular) training sessions as well as long-term cultural mentoring programs.
Can this program be tailored to our industry sector?
Yes. Each program is tailored to the context, cultural challenges, and values that you want to build in your organization.
What is CQ (Cultural Intelligence) and why is it important?
CQ is the ability to understand and act effectively in cross-cultural environments. It is a critical competency for global leaders and teams.
What are the key outputs of this program?
Depending on the program design, the outputs could be: improved individual cross-cultural capabilities, shared cultural values, an organizational culture map, or a cultural transformation plan.
Streamline Your Human Resources and Payroll Processes
Focus on growing your team while we handle HR policies, employment contracts, payroll processing, and statutory obligations.
Disclaimer
The content provided on this website is published by PT. Bisnis Hub Asia (“we“, or “us“) for general informational purposes only. While every effort is made to ensure the accuracy and timeliness of the information presented, we make no representations or warranties, express or implied, as to the completeness, accuracy, reliability, suitability, or availability of any content, products, or services described on this website. Any reliance placed on such information is strictly at the user’s own risk.
We are a private, independent entity and are not affiliated with, authorized by, or acting on behalf of the Government of the Republic of Indonesia, its ministries, agencies, or any officially appointed representatives. This website does not provide, offer, or promote any official government documents or services, including but not limited to:
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Business identification numbers (Nomor Induk Berusaha – NIB);
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Tax refunds or rebates;
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Stay Permit or electronic travel authorizations;
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Passports or other immigration-related documents.
Any references to such services are provided solely for general informational purposes and should not be construed as an offer or facilitation of official services.
We are committed to ensuring the protection of your personal data in accordance with Law No. 27 of 2022 on Personal Data Protection. Any personal information collected through this website will be processed for the purposes clearly stated in our [Privacy Statement]. We do not sell or misuse personal data under any circumstances.
By accessing and using this website, you acknowledge and agree to the terms set out in this Disclaimer. You further agree to use this website and the information provided responsibly and in compliance with applicable laws and regulations.
For further information or questions regarding this Disclaimer, please contact us via the channels provided on our Contact page.
Disclaimer
The content provided on this website is published by PT. Bisnis Hub Asia (“we“, or “us“) for general informational purposes only. While every effort is made to ensure the accuracy and timeliness of the information presented, we make no representations or warranties, express or implied, as to the completeness, accuracy, reliability, suitability, or availability of any content, products, or services described on this website. Any reliance placed on such information is strictly at the user’s own risk.
We are a private, independent entity and are not affiliated with, authorized by, or acting on behalf of the Government of the Republic of Indonesia, its ministries, agencies, or any officially appointed representatives. This website does not provide, offer, or promote any official government documents or services, including but not limited to:
-
Business identification numbers (Nomor Induk Berusaha – NIB);
-
Tax refunds or rebates;
-
Visas or electronic travel authorizations (e-Visa, e-VoA);
-
Passports or other immigration-related documents.
Any references to such services are provided solely for general informational purposes and should not be construed as an offer or facilitation of official services.
We are committed to ensuring the protection of your personal data in accordance with Law No. 27 of 2022 on Personal Data Protection. Any personal information collected through this website will be processed for the purposes clearly stated in our [Privacy Statement]. We do not sell or misuse personal data under any circumstances.
By accessing and using this website, you acknowledge and agree to the terms set out in this Disclaimer. You further agree to use this website and the information provided responsibly and in compliance with applicable laws and regulations.
For further information or questions regarding this Disclaimer, please contact us via the channels provided on our Contact page.
Meet the Expert

Meet the Expert
Nurmia Dwi Agustina, S.E., MBA
President Director at Business Hub Asia
Nurmia is an experienced corporate services and regulatory compliance professional with over 15 years of experience in Southeast Asia. The co-founder of Cekindo Indonesia/Vietnam and former COO of InCorp Indonesia, she has led large teams in legal, tax, and BPO. As Director at Business Hub Asia, she leads regional service delivery, helping companies navigate complex licensing and compliance in Indonesia, Vietnam, and the Philippines.
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