Food & Beverages Product Registration in Indonesia

Overview
Food and beverage products are one of the most highly regulated industries in Indonesia. Various licenses and certifications from the government are required for permission to be distributed on the market.
Business Hub Asia provides extensive assistance to food and beverage businesses, both local and international. Our services include guiding clients to register the F&B product (PIRT). This involves product classification, preparing necessary documents, submission via the e-BPOM system, and acquiring the marketing authorization number (NIE).
Free ConsultationKey Features
Product Category and License Type Consultation
Determination of product classification (processed food, beverages, supplements, etc.) and applicable licensing scheme according to BPOM regulations.
Preparation and Review of Technical Documents
Assisting with composition documents, labels, nutritional information, certificates of analysis (COA), and lab test results.
Product Registration through e-PIRT (OSS-Kemenkes)
Data entry and submission of products to the MOH online registration system, including input of product data, labels, and supporting documents.
Assistance During Laboratory Evaluation
Monitoring of registration status, technical clarifications, and document revisions if requested by BPOM evaluators.
Issuance of PIRT certificate
Products will obtain an official distribution permit (PIRT).
Minimum Requirements
Company legality
NIB, NPWP, Deed, SIUP
Product Information
Product information: composition, production process, and claims
Label & Packaging
Final label and packaging design
Lab Test Results
Laboratory test results or Certificate of Analysis (COA)
Principal Appointment
Letter of appointment from the principal (for imported products)
Business Entity Requiring Food Supplement Registration
Food and beverage brand, including MSMEs to large manufacturers
Importers of packaged food and beverage products
Process and Timeline
1
Product Category Consultation & Document Collection
Identify product types: snacks, fresh drinks, packaged food, etc., then determine risk classification: low/medium/high category according to Permenkes. Prepare legal documents such as NIB, KBLI, label/packaging, recipe/formula in Bahasa Indonesia. Estimated time: 4-7 working days.
2
Account & Form Registration in e-PIRT (OSS-Kemenkes)
Create an account on the OSS portal, complete P-IRT registration, and upload documents + proof of PNBP. Estimated time: 2-3 days for initial verification of documents.
3
Technical Evaluation & Verification
The Ministry of Health checks the label, formula, and laboratory test results. For low-risk classification, it takes 30-45 days and for higher risk up to 60 days.
4
Issuance of P-IRT Certificate
After passing the lab test and technical verification, the PIRT certificate is issued within a few days of approval. The validity period of a PIRT certificate is 5 years and must be renewed before it expires.
*The total time required to register food and beverage products (PIRT) reaches 2-3 months.
Important Consideration
- Food and beverage products must have a BPOM distribution license (NIE) before being legally marketed in Indonesia.
- Product labels must include information in Bahasa Indonesia under BPOM regulations.
- Imported products require a legitimate local distributor as the distribution license holder.
- Registration requires submitting laboratory test results from an accredited institution and/or certification from the originating country.
Frequently Asked Questions
What kind of F&B products are required to be registered with BPOM?
All packaged food and beverage products, whether domestically produced or imported, must possess a BPOM registration number (NIE).
What is the difference between BPOM and PIRT licenses?
PIRT is used for home-scale and local products, while BPOM is used for industrial products that are widely circulated and fall into the medium-high risk category.
What is the registration process for imported F&B products?
A letter of appointment from the principal, COA documents, Indonesian labels, and a local applicant as the distribution license holder are required.
Does my product have to be lab tested first?
Yes. Laboratory test results or Certificate of Analysis (COA) are the main requirements to prove product safety and quality.
Can one company register multiple products at once?
Yes. Each flavor or size variant is categorized as a different product and requires separate registration.
Can my product be sold without a BPOM license?
No. Products without a BPOM distribution permit may be subject to administrative sanctions and withdrawn from circulation.
How long is the BPOM license valid?
BPOM distribution license (NIE) is valid for 5 years and can be extended.
Register Your Products with Confidence
Navigate the complex product registration process for food, cosmetics, health, and other regulated products efficiently and compliantly.
Disclaimer
The content provided on this website is published by PT. Bisnis Hub Asia (“we“, or “us“) for general informational purposes only. While every effort is made to ensure the accuracy and timeliness of the information presented, we make no representations or warranties, express or implied, as to the completeness, accuracy, reliability, suitability, or availability of any content, products, or services described on this website. Any reliance placed on such information is strictly at the user’s own risk.
We are a private, independent entity and are not affiliated with, authorized by, or acting on behalf of the Government of the Republic of Indonesia, its ministries, agencies, or any officially appointed representatives. This website does not provide, offer, or promote any official government documents or services, including but not limited to:
-
Business identification numbers (Nomor Induk Berusaha – NIB);
-
Tax refunds or rebates;
-
Stay Permit or electronic travel authorizations;
-
Passports or other immigration-related documents.
Any references to such services are provided solely for general informational purposes and should not be construed as an offer or facilitation of official services.
We are committed to ensuring the protection of your personal data in accordance with Law No. 27 of 2022 on Personal Data Protection. Any personal information collected through this website will be processed for the purposes clearly stated in our [Privacy Statement]. We do not sell or misuse personal data under any circumstances.
By accessing and using this website, you acknowledge and agree to the terms set out in this Disclaimer. You further agree to use this website and the information provided responsibly and in compliance with applicable laws and regulations.
For further information or questions regarding this Disclaimer, please contact us via the channels provided on our Contact page.
Disclaimer
The content provided on this website is published by PT. Bisnis Hub Asia (“we“, or “us“) for general informational purposes only. While every effort is made to ensure the accuracy and timeliness of the information presented, we make no representations or warranties, express or implied, as to the completeness, accuracy, reliability, suitability, or availability of any content, products, or services described on this website. Any reliance placed on such information is strictly at the user’s own risk.
We are a private, independent entity and are not affiliated with, authorized by, or acting on behalf of the Government of the Republic of Indonesia, its ministries, agencies, or any officially appointed representatives. This website does not provide, offer, or promote any official government documents or services, including but not limited to:
-
Business identification numbers (Nomor Induk Berusaha – NIB);
-
Tax refunds or rebates;
-
Visas or electronic travel authorizations (e-Visa, e-VoA);
-
Passports or other immigration-related documents.
Any references to such services are provided solely for general informational purposes and should not be construed as an offer or facilitation of official services.
We are committed to ensuring the protection of your personal data in accordance with Law No. 27 of 2022 on Personal Data Protection. Any personal information collected through this website will be processed for the purposes clearly stated in our [Privacy Statement]. We do not sell or misuse personal data under any circumstances.
By accessing and using this website, you acknowledge and agree to the terms set out in this Disclaimer. You further agree to use this website and the information provided responsibly and in compliance with applicable laws and regulations.
For further information or questions regarding this Disclaimer, please contact us via the channels provided on our Contact page.
Meet the Expert

Meet the Expert
Edy Tama, SH, LLM.
Chief Operating Officer at Business Hub Asia
Edy Tama is a seasoned legal and compliance executive with over 20 years of experience in Indonesia and Southeast Asia. As COO at Business Hub Asia, he oversees day-to-day operations and ensures regulatory integrity across legal, licensing, and client service teams. His core expertise is in corporate law, regulatory compliance, and risk management for international clients in emerging markets.
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